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Growth

Articles which talk about growth marketing, product led growth , personal growth, design and UX

The Referral Reluctance
Marketing

The Referral Reluctance

"Pretty good" isn't good enough, neither is "too good" at times.
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Dev Das
Permission fatigue
Marketing

Permission fatigue

Permission isn't a deed to someone's attention. It's a renewable lease
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Dev Das
Minimum Viable Audience
Marketing

Minimum Viable Audience

Start small. Start with someone who needs you.
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Dev Das
The Canary Test
Marketing

The Canary Test

Why businesses need early warning signs
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Dev Das
The art of becoming: of craft and calling
Life

The art of becoming: of craft and calling

Our question should not be "What am I passionate about?" but rather "What can I become exceptional at?"
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Dev Das
Effort is like Schrodinger's cat
Life

Effort is like Schrodinger's cat

The student burning the midnight oil, the entrepreneur weathering another setback, the artist facing a blank canvas - their efforts are simultaneously fruitful and futile until the moment of reckoning
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Dev Das
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